The NFL has been closely watching the NBA’s efforts to secure new TV deals that could potentially double the value of their current contracts. As networks and streaming services offer more money to the NBA, it is likely that the NFL will be able to demand higher payments for their own broadcasting rights.
One example of this is NBC, which is reportedly considering paying $2.5 billion annually to the NBA for a package of games. This kind of money would undoubtedly make the NFL envious and eager to renegotiate their own deals. The NFL currently has an option to opt out of their current TV contracts after the 2029 season, and with plans to expand to 18 games, they will likely be looking to increase their revenue from broadcasting rights.
The NFL holds immense value for networks due to its ability to draw large live audiences. The networks and the NFL are both aware of this, with the NFL having the leverage to demand higher payments. Although they are unable to renegotiate their deals for another five years, there is no doubt that the NFL will explore all options to maximize their profits when the time comes.
